What is the author's style in Missing Links by Rick Reilly?

There are two types of language in Missing Links. The first is the everyday American vernacular, complete with colorful and spicy expletives. This language is easily accessible and adds to the comic element of the novel. In some cases, it makes it easier for the reader to identify with and empathize with characters who say the exact same thing anyone would put in any of the abundance of absurd situations.