Fast Food Nation

What strategy does Ray Kroc's business partner, Harry J. Sonneborn, devise to ensure McDonald's financial success?

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Asked by Cat on 12 Nov 02:50

Last updated by Cat on 12 Nov 03:04

1 Answers

Answered by Cat on 12 Nov 03:04

Ray Kroc's business partner, Harry J. Sonneborn, devises a real estate strategy to ensure McDonald's financial success. The company obtains and leases them to franchisees for a 40% markup.