What are the motifs in Backlash: The Undeclared War against American Women by Susan Faludi?

The struggle for equal rights is a recurring idea. Faludi's book is concerned with a period in history - the 1980s - during which women's struggle for equal rights suffered setbacks. She notes, however, that these periods of backlash historically occur after periods of advancement in women's rights. According to Faludi, the mid-nineteenth century, the early 1900s, the early 1940s, and the early 1970s were eras during which American women saw large gains in their economic and social status. "In each case, the struggle yielded to backlash," asserts Faludi.